Brikpulse · Toronto · GTA
GTA real-estate intelligence,built by a TRREB-licensed realtor.
Investor-grade property reports for buyers, sellers, and stalled listings. Polished PDF delivered, plus a personal call to walk you through it. From $49 CAD.
24 hr
Turnaround
9–17 pp
Polished PDF
GTA + ON
Coverage
$49–$129
CAD · one-time
Live · running now
Pulling listing data…
Analyzing 7 comparable sales…
Rendering investor-grade PDF…
Three reports
One for each moment that costs you tens of thousands if you guess.
For buyers
The Buyer Report
For families buying a home to live in.
Know the real number before you write the offer.
e.g. North York detached, $1.4M ask — should you offer $1.32M?
- Recommended offer range with a walk-away price
- Full monthly cost (PITI + utilities + maintenance)
- Affordability stress test (28/36 + a +2% rate scenario)
- Rent vs. buy 10-year break-even
For sellers
The Pre-Listing Report
For owners preparing to list.
Three list prices. One clear decision.
e.g. Yorkville condo — list at $1.65M (aggressive), $1.58M (at market), or $1.49M (patient)?
- Aggressive / At-Market / Patient list-price tiers
- Expected days-on-market and sale-to-list per tier
- Recommended list price + walk-away floor
- Seller net-proceeds waterfall (price → commission → mortgage → closing → cap gains)
For stale listings
The Stale Listing Diagnostic
For owners whose listing isn’t moving.
Diagnose why it isn’t selling. Decide what to do next.
e.g. Etobicoke semi, 68 DOM, two price drops — drop again, delist, or stage?
- Primary cause: Price Gap · Competitor Surge · Marketing Defect · Condition Flag
- Recommended next move: DROP · DELIST · STAGE · HOLD
- Four-rung price-drop ladder (Current / Drop 1 / Drop 2 / Walkaway)
- Trigger DOM for each rung (0 / +7 / +21 / +45)
How it works
Pay. Tell us. We deliver — with a call.
The whole flow takes you about three minutes of work. The rest is ours.
Pay
Pick the report (or bundle) you need. Stripe Checkout, Canadian-dollar pricing, takes 60 seconds.
Tell us about the property
After payment we route you to a short intake form. Address, budget, the things you want emphasized. Two minutes. You can finish later from the link in your email.
Your report + a personal call
Within 24 hours, V.W. emails your polished PDF and calls to walk through it. No spam folder roulette. No half-answered questions. Every report ships with a human.
Pricing
Three plans. One flat fee.
No subscriptions. No upsells. Pick a plan, choose which report(s) you want, and V.W. delivers your polished PDF + walk-through call within 24 hours.
One report
One report
- Pick any one — Buyer ($49), Pre-Listing ($79), or Stale Diagnostic ($79)
- Polished investor-grade PDF, delivered within 24 hours by V.W. directly
- 15-minute walk-through call included — no spam folder roulette
Pick your report
Any two
2 reports
- Pick any two reports — 2 sellers, or 1 buyer + 1 seller
- Most popular with sellers also house-hunting next
- $59 off if you pick both seller reports; $29 off any other pair
Choose your reports
Brikpulse Complete
3 reports
- All three reports — Buyer + Pre-Listing + Stale Diagnostic
- Cheaper than buying Any Two + Buyer separately
- Priority — V.W. starts your reports first when they land
Choose your reports
All three reports included automatically.
Secure checkout powered by Stripe. Cards, Apple Pay, Google Pay accepted. 30-day refund if the report doesn't deliver.
Built by a Toronto realtor
Every report comes with the realtor who built it on the line.
Brikpulse is built by V.W. Ellis, a TRREB-licensed Toronto realtor. Every report ships with a 15-minute walk-through call so you don't just receive a PDF — you understand it, and you know what to do next.
- TRREB-licensed. GTA-focused.
- Investor-grade analysis, plain-English explanation.
- No subscriptions, no upsell pressure, no commission tie.
Why a phone call
“A six-figure decision deserves more than a PDF in your inbox.”
The 15 minutes I spend on the phone is where the real value lands. I'll explain why the recommended offer is what it is, what to watch in the inspection, and what your walk-away price should be when emotions kick in on offer night.
— V.W. Ellis
What customers say
Brikpulse, in their words.
Sample reviews. Replaced with real customer quotes after the first ten orders.
Our agent quoted us $1.18M asking, said "go to $1.16M". The Brikpulse report pegged FMV at $1.247M with three identical comps that closed last month. We offered $1.19M, won, walked into $50K of instant equity.
I'm a TRREB agent myself. I order the Pre-Listing report for every seller. V.W.'s call to my client is the difference between them accepting my list price and arguing me to $50K over market.
Sat on the MLS at $999K for 61 days. The diagnostic said we were 8% above the comp band and the photos were the second problem. Dropped to $929K, restaged, accepted offer in 11 days.
The 15-minute call after the PDF was the whole point. My wife had four questions about the affordability stress test. V.W. walked her through every one. She slept that night.
Our agent quoted us $1.18M asking, said "go to $1.16M". The Brikpulse report pegged FMV at $1.247M with three identical comps that closed last month. We offered $1.19M, won, walked into $50K of instant equity.
I'm a TRREB agent myself. I order the Pre-Listing report for every seller. V.W.'s call to my client is the difference between them accepting my list price and arguing me to $50K over market.
Sat on the MLS at $999K for 61 days. The diagnostic said we were 8% above the comp band and the photos were the second problem. Dropped to $929K, restaged, accepted offer in 11 days.
The 15-minute call after the PDF was the whole point. My wife had four questions about the affordability stress test. V.W. walked her through every one. She slept that night.
Two agents told us "list at $899K". The Brikpulse report said $829K with a day-21 trigger to $805K. Listed at $829K, accepted in 9 days at 99% of list. The "third opinion that didn't want the listing" was worth every penny of $79.
I was about to overpay by $60K on a Yorkville condo. The comps section showed three units in the same building that closed below the ask. Negotiated $45K off. The report paid for itself 600 times over.
V.W. called the day after my report landed. Spent 22 minutes walking me through the offer strategy, the inspection priorities, and what to do if I lost the bidding war. No agent has ever done that for me.
First-time buyer. Stretched at the top of our budget. The report showed exactly what a +2% rate hike would do to our monthly cost — and gave us a walk-away price. We held the line at offer night and got a better house two months later.
Two agents told us "list at $899K". The Brikpulse report said $829K with a day-21 trigger to $805K. Listed at $829K, accepted in 9 days at 99% of list. The "third opinion that didn't want the listing" was worth every penny of $79.
I was about to overpay by $60K on a Yorkville condo. The comps section showed three units in the same building that closed below the ask. Negotiated $45K off. The report paid for itself 600 times over.
V.W. called the day after my report landed. Spent 22 minutes walking me through the offer strategy, the inspection priorities, and what to do if I lost the bidding war. No agent has ever done that for me.
First-time buyer. Stretched at the top of our budget. The report showed exactly what a +2% rate hike would do to our monthly cost — and gave us a walk-away price. We held the line at offer night and got a better house two months later.
Stale listing diagnostic was the third opinion I needed. My agent kept saying "it's the market." V.W.'s report said it was the listing copy and the photo set. Two changes, three weeks, sold.
I'm an investor — I bought the Complete bundle on a property I was flipping. Three reports, $129, more detail than what my $400/mo subscription gives me. And then V.W. called me. Done. Switched my whole pipeline over.
I was selling AND buying next. Got the Pair for $99 — saved $59 vs ordering separately. Pre-listing report nailed my asking; buyer report saved me from a $30K mistake on a Don Mills detached. Two-for-two in one week.
My agent showed up with a CMA that had 4 comps. The Brikpulse report had 7 comps, full DOM history, neighborhood SNLR, and the exact micro-pocket data I needed. Honest, clear, signed by a real person.
Stale listing diagnostic was the third opinion I needed. My agent kept saying "it's the market." V.W.'s report said it was the listing copy and the photo set. Two changes, three weeks, sold.
I'm an investor — I bought the Complete bundle on a property I was flipping. Three reports, $129, more detail than what my $400/mo subscription gives me. And then V.W. called me. Done. Switched my whole pipeline over.
I was selling AND buying next. Got the Pair for $99 — saved $59 vs ordering separately. Pre-listing report nailed my asking; buyer report saved me from a $30K mistake on a Don Mills detached. Two-for-two in one week.
My agent showed up with a CMA that had 4 comps. The Brikpulse report had 7 comps, full DOM history, neighborhood SNLR, and the exact micro-pocket data I needed. Honest, clear, signed by a real person.
Questions